Clear folding cartons are some of the latest advances in packaging. Of course clear packaging in itself has been around for a long time in the name of clear polythene and clear plastic containers. But it is only lately that clear cartons have been introduced into the market as serious packaging options. These cartons are commonly made from PVC or PET and come in different varieties.
Additionally, plastic converters have mastered techniques once reserved for paperboard, such as printing on plastic, spot coating, foil stamping and embossing, making plastic as attractive as it is functional.
Given the wide variety of plastic substrates available today, including Transparent PVC Box, APET, PET, PETG, polyethylene, and polypropylene, it is helpful to compare material performance characteristics with project specifications in order to select the best plastic for your application.
Polyvinylchloride (PVC) is one of the most popular plastic substrates used for carton converting. PVC, commonly referred to as "vinyl", is available in either flexible or rigid form, with material thickness from .007 to .020 gauge. Rigid PVC folding cartons combine maximum visibility with package integrity. The enclosed product is held securely and is viewable from every angle for dramatic shelf impact.
Custom finishing techniques such as radio frequency (RF) scoring create rounder, softer box edges that add a unique look and feel to any package. Brand logos and other graphics can be added by offset printing either custom colors or standard 4-color process inks.
With or without catchy phrases and decorations on them, clear folding cartons are beautiful enough to lodge in the consumer's memory long enough. Hopefully the next time they go shopping, they will pick that brand which impressed them the most. Further, these folding cartons have come to the aid of dying brands. Changing from conventional cardboard cartons to clear cartons is enough to make the consumer believe that the brand has undergone major changes.
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